Tuesday, February 19, 2008

How to be part of the 2% of businesses that succeed

This is a continuation of this post. 98% of the population is dead or deadbroke by the age of 65. Only 2% are financially free. In that last post I talked about how doing the exact opposite of what 98% of people do will allow you to be unusually successful. I mainly focused on the heard mentality that is looking for the stable secure job. However, many people know that 98% to 95% of business fail during their first 5 years. So if you look at my last post you would think that everyone starting businesses must belong in the 2% category. Nothing could be farther from the truth. You see a 2 precenter has nothing to do with what you do and everything to do with how you think.

For example, a person starting a business thinking like a 98 precenter may say something like this. "Let me get started and spend as little as possible to just try it out. I don't want to risk too much" I assure you if you are "trying" anything you will fail. Comments like that already show that you don't expect to succeed.

Many people get started in our business with that same sort of a mindset. Dani Johnson, calls it a lottery mentality and that is exactly what it is. "Let me spend alittle and just see if it will take off". People start working from home and think because they bought into some business that they are going to have instant overnight success. It just doesn't work that way. Here is another one, they hear about some training, seminars, or even college courses they may help them learn how to succeed in their chosen business and they say this, "When I make money I am going to get that training or take those courses". Another great example of why people with the heard mentality of the 98 precenter fails in business. Don't they realize that sounds alot like the guy that says, "I am going to start doing surgery and when I get paid, I am going to go to school and learn to do it". According to Dunn and Bradstreet, "98% of business fail due to a lack of knowledge and skill on the part of the business owner" meaning you have to get the knowledge and skill before you start making money with your business. What makes us think that we were born knowing how to succeed in business?

If you want to be a 2 precenter, you have to do the exact opposite of the 98% that are failing.

1) Make a decision to succeed in business.

2) Find a proven business model, this is any business that other people have had a track record of succeeding with. It can be any business that has a complete business model you can follow. This model should include how to get your products and services at wholesale, how to get complete comprehensive training on each stage of your business, how to cost effectively generate new clients or customers, and how to systematically grow your business. These models can be found in any business a mom and pop business, franchise, or even a home based business.

3) Follow that proven model to a "T" and do not deviate from it until you have had success to the level that it has been proven.

4) Find a mentor and follow everything they do. For me this is Dani Johnson.

All the best,
Jackie O'Quinn
1-800-620-3019
Get info about my business

P.S. Tomorrow I will show you the only definitive way to know if you are a 98 percenter or 2 precenter.

Tuesday, February 12, 2008

I just had to share with you real quick

So just 10 years ago people in Detroit MI, were looking for jobs with large stable companies. Companies with pensions, 401Ks, good wages, and high salaries. Today one of these companies is making headline news >> http://news.yahoo.com/s/ap/20080212/ap_on_bi_ge/earns_gm.

About that same time a 2%er was starting a business and his family told him he was taking on too much risk. Maybe they told him to go get a real job with some job secruity. Who knows maybe his first business even failed. Either way I am willing to bet he is doing much better off today then current GM employees.

I had to post this, after my post yesterday. When I checked my email, I saw the headline on yahoo news and I thought, "Wow". What a perfect example.

Back to regular posting later,
Jackie O'Quinn
1-800-620-3019

Monday, February 11, 2008

It's been a good day working from home

OK, so I still haven't told you the lesson I learned this past week. I mentioned this first about two posts before this one. The reason, I haven't told you is because once I got started writing the post before this one I realized I had to to catch you up to what I have learned so far; so when I share this lesson with you, it will make sense to you. I am still going to share this but not in this post. I will probably wright one more post explaining more about 98% and 2% before telling you what I learned this past weekend.

Right now, I just wanted to update you on my day today. I made 87 dials, talked to 5 clients, and one went to a live call with me. I was below a 10% connect ratio, this is most likely due to the fact that I talked to some older leads from last week. Out of 11 new leads today, I was able to get in touch with 4 of them. That was pretty good. I only worked about 5 hours today also.

Go ahead and subscribe to "Growth of An Entrepreneur" and you will be notified when I write my next post.

Jackie O'Quinn
1-800-620-3019

Why is 98% of the population dead or deadbroke?

Our coach, Dani Johnson teaches this concept. However, this is a perfect example of how you can hear something over and over again but still not completely get it. Learning is without question a process and this just proves that point over and over again. So Dani Johnson, teaches that

"98% of the population is dead or deadbroke by the age of 65, only 2% are financially free"

She also goes on to say if you want to be unusually successful then simply find out what 98% of the population does and do the exact opposite. For example, look for "job security". 98% of the population does this, but job security is a good way to end up looking for a pension that is likely not to be their when you are ready to retire, or to depend on a social security system that is failing fast. No one ever becomes financially free working for someone else.

Here is another one, don't try to start a business that's risky! 98% of the population is risk adverse and choose to settle for a job because they don't want to risk anything. First of all, this is a crazy statement to begin with. If business is so risky, what are you working for? Chances are you are working for a business! If you are not working for a business then you are working for the government and with cutbacks and the growing deficit that is definitely a risky job. The problem with corperate jobs is you are still taking the risk in fact you are taking more risk then your employer. You don't control anything about your job or it's future. If you the business/company you are working for starts to go under your employer will be the last one to leave the business and the last one to stop earning an income from it. Your employer makes decisions that are good for his business and his income not necessarily what's good for you.

Maybe you work for a large company and you are confident they are stable and growing. Therefore, you feel like you have job secruity. That makes perfect sense to me. You are at no more risk than the automobile employees or the airline employees were 10 years ago when they felt like they had job security. Currently most of those companies are now facing potential bankruptcy due changing economic conditions that no one could predict 10 years prior. Your stable company may be just fine 10 years from now but will it last 15 or 20 years from now. Who knows?

All I know is 98% of the population trade financial freedom for this idea of job secruity and job stability which really doesn't exist. O.K, this article is long enough. I will add more in my next one.

If you want to be a 2%er and be financial free then start a business,

Learning... never stop learning

Last week I did not hit my goal of 400 dials for the week. I also learned one of the most important lessons I ever could have learned. I will share more about that in a moment or maybe in my next post. First up just to update you on a couple of things. My numbers in January show me that I need to make more dials first off, but my connect ratio was well below 10% of my dials. Meaning that out of every 10 dials I talked to less than 1 client. This is most likely due to one very important factor. I had some aged or older leads I was calling just to help me hit my goals. So I was making dials but was not nearly as productive with that time as I needed to be. In other words, there are some things I could have done that would have been more effective in my business. One is I could have done a better job following up with clients versus just focusing so much on dials.

I have made some new decisions moving forward in my business. I need to continue to work towards making 80 dials a day but I also need to do my best to get my contact ratio above 10%. Increasing my contact ratio is going to be my first priority. Now my plan of action is this...

I have ordered more advertising via http://www.snapresponse.com/. Primarily I am using the "Coastal Video Leads" and just adjusted my orders to include some "Real Time Christain Leads". I am spending the same amount on advertising but this will allow to me have more "Real Time" advertising running which is ALWAYS more responsive when I am calling them. This should have two consequences and I will confirm this as I track my numbers. First, I should have a much higher connect ratio because I don't plan on calling any aged data. Second, I may not be getting enough leads in to hit my 80 dials a day goal Monday through Thursday. I will just have to wait and see how this works out. I may be adjusting my annual goal to compensate for this. As my income increases, I will continue to grow my advertising budget to make sure that I have enough "Real Time" advertising to reach 80 dials a day. Who knows, I may already have enough but I don't think I do.

With my goals being adjusted, I am looking to save time but be more productive as well. See my next post to find out what I learned last week, which may simply change my life forever!

All the best,
Jackie O'Quinn
1-800-620-3019

Saturday, February 02, 2008

400 Dials

I just hit my 400th dial this week. It's been an amazing week especially with the Blitz taking place. I am headed out for some weekend fun. I will post more later...